Sigh … I have WAY too much fun making moodboards. I wish that was a legit profession, ha! I’m in the beginning stages of a branding project for a photographer with killer style + aesthetics. It would be an understatement to say I’m pumped, seriously! The plan is to really play with typography to make sure she has a bold + modern look to her branding. We’re definitely exploring the serif, I’ll tell you that much. As usual, can’t wait to share with you the finished product!