Be Free, Lance | Freelancing Workshop

After months upon months of planning, the Be Free, Lance website is finally live AND registration is now open! Up until this point, we’ve kept most of the nitty gritty details a secret (unless you’ve been a part of our weekly newsletters), so it’s exciting to finally have everything out in the open for those of you who are interested. Be Free, Lance is an online workshop (run by myself and Jen Serafini) for creatives who want to tackle freelancing in some way, shape, or form. Because at the end of the day, becoming your own boss is entirely attainable. Our workshop is structured for all creatives, so it doesn’t matter if you’re already freelancing, just starting to think about it, or are somewhere in between. Below, you’ll see a small snippet from our website describing what’s all included in the course!

Be Free, Lance | Freelancing Workshop

This four week workshop will be held online and include ten digestible lessons, worksheets, interviews, podcasts, insight from each of us, a Q&A session, and an exclusive members only Facebook group. The cost is $220 (or two payments of $115) and registration will only be open for two weeks. Do note – the actual course doesn’t begin until January 12th, right in time for the New Year and after the hustle and bustle of the Holiday Season! If interested, feel free to head on over to our website to learn more and sign up. We’ve put a lot of time and love into this workshop and hope to see you there. :)

Be Free, Lance | Do I need a blog?

I got an email the other week from a reader, asking whether or not she truly needed a blog to promote her work and become a successful freelancer. Two years ago (heck, even one year ago), I would have said “Yeah, it’s probably a good idea.” But now? Well, things have changed. Visually driven social media platforms like Pinterest and Instagram allow users to quickly and efficiently showcase all aspects of their creative lives, whether it’s promoting new work, curating a pinboard, or sharing behind the scenes action. At the drop of a hat, creatives can put their work (or style) directly in front of an audience without ever drafting a lengthy blog post. And that’s a big plus for some!

Truthfully, blogging is not essential for success within the world of freelancing. Nowadays, you can build the same kind of audience (if not bigger + faster) on Instagram, where everyone seems to be hanging out. Same with Pinterest! So where does that leave us with blogging? Well, that one is totally up to you. Blogging is a powerful medium that allows creatives to dig deeper and share more. But if you’re not feeling it, don’t worry! You don’t need a blog in order to have a big impact. By focusing on social media and utilizing these visual platforms to your advantage, you can still share your work to an interactive audience. It’s just a little bit different, that’s all! Consider where you’ll be more efficient and go for it. Because at the end of the day, it’s never a bad idea to put yourself out there and see what happens. :)

PS. Exciting news! The Be Free, Lance workshop is coming along and we’re SO close to launching! Tomorrow, we’ll be sending out a special newsletter that finally reveals when registration opens. So if you’d like to hear about it first, make sure you subscribe on our home page. See ya there!

Be Free, Lance | Streamlining Your Process

Over the years, I’ve gotten good at taking short cuts. The kind that feel good when you finally figure them out without sacrificing quality. And coincidentally, I’ve found my work days to be shorter as a result! Win win. Throughout the course of this Be Free, Lance series, I’ve talked a lot about the importance of discovering your process, but not necessarily how to streamline it. And that last part? It’s a game changer. Once you’ve discovered a process that works best for you, think a little deeper. What actions could you take to provide an even more efficient working environment for yourself? Here are a few things I’ve personally found helpful.

01. TASTEFULLY AUTOMATE WHATEVER YOU CAN Email templates are life savers, as I’m sure most of you probably know by now. And if you don’t, check out the “canned responses” gmail short cut (other providers have similar options) for more details! Features like these help us quickly answer common emails and allow us to move on without much pause. While I utilize these myself for frequently asked questions and polite “I’m already booked” responses, I recently developed a canned response that is specifically used for on-boarding clients. What this means is that whenever a new client is signed, I am able to send their first “intro” email in just a few short seconds. This particular email tells them what I need to get started (typically a signed contract + downpayment), explains any homework (client questionnaires) they may have, and goes over any immediate due dates. Without my canned response, these on-boarding emails would take 15 minutes, at least, to draft. The important thing to remember here is keeping things tasteful. Make sure that your canned responses don’t sound overly automated. Personal touches (that only take a few extra seconds to write) are great additions to consider before hitting send on any canned response.