I know it’s been awhile since I’ve shared anything work related, but this particular project is a good one and I’m already so eager to share everything. I was approached by a local food truck biz a few months back that was looking to move into an actual retail space as well. Food + local? YES PLEASE. We are currently in the rebranding phase, aiming to create a new identity that feels modern, sophisticated, local, and clean. The above moodboard does a good job of combining their vision for the retail space with the actual brand itself. Picture this — concrete flooring, wooden chairs / tables, black & white accents, and hints of green hues (a whole fridge of greens in view). I promise to share more as soon as it goes live. We have a bit of a tighter schedule, so excuse me while I get back to work. ;)
The above moodboard was put together for a photography client of mine, and it’s one that I’m pretty excited to share with you all. We’re going for a classic + timeless approach, with a little bit of an edge. Think : lots of clean lines, exploration of sans serif and serif typography, and a little bit of je ne sais quoi. I’ve already started putting together some initial designs and will share them as soon as they’re ready. In the meantime, I’ll leave you with this lovely little board … it kind of makes me want to like pink more than I do. ;)
Man, this month has already been SO busy!! Because the launch of Be Free, Lance is so close (Dec. 1st), I’ve made it a personal goal to get Rowan Made’s website up and running before then, so that everything is good to go for the Holiday season. I shot the last of my portfolio pieces (for now) last week and plan to slowly edit and upload them over the next few weeks. Here are just a few shots of what’s to come! I can’t wait to share everything else, including a few fun + new projects, and will make sure to let you know when that day comes. It always feels good to check off a major milestone, right?? I’m counting down the days!