I was fortunate enough to meet Shauna Haider, an extremely talented designer + blogger, over a late night dinner at a retreat last year. She is genuine, kind, and a passionate entrepreneur at heart. Plus, she co-founded and teaches at The Blogcademy, which is a fun + insightful workshop tailored for bloggers all around the world. Shauna may have a lot of things going on, but one thing is true throughout : she does it all in style. For this creative diary entry, she was to focus on one single work day and answer a few simple questions about the good, the bad, and the inspiring. This is what happened, truthfully.
WHAT IS THE FIRST THING THAT YOU DID THIS MORNING : I rolled over at 8 am and checked email on my phone. I’m a definite morning person but sometimes really late nights call for a little sleeping in! Branch clients are scattered across the globe but there’s a lot in New York so they’re already hitting their mid-morning stride. No matter how late I was up the night before, I need to wake up and make sure there aren’t any emergencies that popped up.
DESCRIBE ONE CHALLENGE THAT YOU FACED : It’s pretty much the same challenge every day — staying on top of my to-do list. I find that during the day, a few unexpected things always pop up that I didn’t allot for whether it’s client questions, emails that need immediate attention or a quick-turn project that needs my input for an estimate — I never quite get through everything and by the time the sun is setting, I’m wondering where the day went and tacking a pile of things onto the next.
DESCRIBE ONE ACCOMPLISHMENT : I delivered a project we’d been working on since last September! It’s amazing just how long some of these projects can go on for — there’s always a stall somewhere along the line that’s impossible to account for and you just have to roll with it. For our branding and web packages, I usually handle the branding side of things and build out the overall web design but then our developer, Star takes over to make everything come to life. We had a really late night taking care of some unexpected issues with a client site but thankfully, we got it finished just in time for the launch this morning. Wrapping up big projects is always a pretty euphoric feeling. And then you move the project folder to your archives and take a deep breath…and do it all over again!
DESCRIBE ONE THING YOU LEARNED : That the learning never really stops. Star and I had a post-mortem video chat about the project we delivered and even after working together since 2007, we’re still growing. I realized that there were a lot of things I could have handled much better and that sometimes, I need to be better about communicating and delegating. That’s still a hard one for me.
WHAT IS THE LAST THING YOU DID FOR WORK : I uploaded a post to the Branch blog about our completed project and then put up a few outtakes on Dribbble. As soon as something wraps, I move quickly to share it before it gets thrown onto the back burner with everything else! As a small business, it doesn’t matter how much else you have going on, it’s important to stay active on social media and share what’s new. It works two-fold: it keeps your friends and fans inspired and also gets on the radars of potential clients. You never know where that next project inquiry will come from.
AND JUST FOR FUN, DID YOU EAT ANYTHING TASTY : I have a terrible sweet tooth but I try to not keep anything too unhealthy in the house because I have absolutely no self control! Mid-afternoon, I reached some Trader Joe’s granola and paired that with plain fat-free yogurt and a pile of blackberries sprinkled on top. I hate cooking so anything I can throw together with very little effort is awesome.