I’ve been absolutely fascinated by details lately. When it comes to design, those are the little things that make a project feel whole. Whether it’s the little rounded square in the “R” mark, the branch outs of the “brand new week” lettering, or precisely placed overlaps – it’s all done with intention. It feels whole. Lately, I’ve been focusing on just that. As a designer, we get to a point that feels good. But pushing yourself just a little bit further – whether it’s by adding new details or re-thinking composition – feels GREAT. You’ll know when you hit that magic sweet spot.