Knitted Goods Moodboard | Curated by Rowan Made

I have a pretty exciting project in the making for a talented knitter who is finally making her dreams a reality! She uses quality materials and THICK yarn to create unique statement pieces ranging from scarves and hats to blankets and rugs. As you can see by the moodboard we created for this project, we are going for an identity that is minimal, with a little bit of texture (or illustrative qualities) here and there. I have a feeling that I’ll be illustrating a sheep in my near future. ;) I’m definitely excited to share more on this one as we continue along!

  1. Can’t wait to see if you chose to make a very literal or more abstract illustration .

  2. This! I think this might be my favorite one yet.

  3. Niken says:

    i can’t wait to see the artwork from this moodboard

  4. kat curling says:

    loving this.
    the shades of white are lovely.

  5. Jessica says:

    Definitely something I’m looking forward x

  6. Rebecca says:

    This moodboard conjures up feelings of dark winter nights in Vermont in front of the campfire. Perfect sensation for a yarn/knitwear line (full of lots of chunky patterns, I hope!). Can’t wait to see what comes of it.

    • breanna says:

      For sure! And yes, she has lots of chunky patterns. I even traded a portion of this project for a scarf because THICK is awesome. <3

  7. This is such a gorgeous moodboard – this new project sounds really interesting too!

  8. Sarah says:

    Love this one! Are your moodboards a collaborative product in the sense that both you and your client collect the imagery? Or do you present this to the client and require them to sign off on this before you begin the design process? Thank you!

    • breanna says:

      Ohhh, good question!! I always have clients collect imagery that is based on the brand strategy that we have previously finalized (so they know their buzzwords like “modern,” “feminine,” etc. etc.). I then take a look at the board and see if it’s cohesive and inline with the brand strategy, then make any suggestions. I also add imagery that I feel may work, and together combine everything for a final moodboard. It also has to be approved by the client before I move forward. :)

  9. Jessica says:

    Hi Breanna, Beautiful mood board as always. I have a question regarding the images you use for your mood boards. I recently created one for a personal project I’m working on and published in my blog. I included both some of my work but also added two images from Pinterest I thought completed the look (As usual I included credit AND links to the original page). However one of the designers contacted me asking to remove the photo because it was copyrighted and I wasn’t paying for it.

    I have to add I don’t make any money with my blog, neither I was suggested her imagine was mine or making absolutely any profit out it. I simply use it for a personal inspirational purpose and I’m know a bit confused about the fine line of copyright. Can you share some of your experience please? I have lots of respect for you as a designer and I’m curious to hear what you think and advice in that matter, thank you!!

    • breanna says:

      At the end of the day, it is their work – – so you have to respect their wishes. If somebody emailed me telling me that I was using their work inappropriately, I would respect their wishes. :) Most of the time, credit will suffice and many will be so excited to see their work gathered as inspiration! I haven’t ever had anyone tell me to remove their image from a moodboard, but have had a few people tell me updated source links, which is very much appreciated! If you want to keep the moodboard on your blog, you could always swap out the photo with something else that works?? All in all, I feel like it’s a rare situation ….

    • Jessica says:

      Thank you Breanna,

      I did took the post down and I’m going to replace it with something else. I appreciate your response x

  10. […] it be in the main logo or mark. We ended up expanding on the top left option (above), based on this original moodboard, and have some fun moving parts to go along with it. More […]

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