Do you guys remember this moodboard and how excited I was to get started?? This project is pure black & white, which doesn’t happen often. And so far, it’s been a blast to work on! Although we’re not quite finished yet, I thought I would share the process logos that didn’t make the cut. I couldn’t help it. From the options above, you can get a good sense of the direction we’re taking, but I’ll reveal the final brand once everything is all said and done.