process / layton reid by breanna rose

Since I can’t share any new in process branding projects that are currently being developed ( I’m getting antsy!! ), I thought I’d dig through some of my archives. The above shots are from a logo project I completed well over a year ago. Can we talk about how much time flies?? Seriously. Although none of these options were chosen and we went in a much more simplified text based direction, I remember this being a pivotal turning point as a designer. I came up with so many options and started to feel like I was coming into my own. It was the beginning of my realization that my strengths lie within simple + modern design. Of course we all learn, grow, and develop new skills over time … but this will always be one of those moments that I can look back on and feel good about.

  1. I love these designs so much! Reading your blog and seeing your process of designing has been a big help to me…just an encouragement to keep pushing myself in my work and really take the time to develop logos/designs/etc. I just wanted to let you know that. =)

  2. Tilly says:

    Adore all these designs x

  3. Melanie says:

    These are some of my most favorite designs of yours to date!

  4. Absolutely love them all. For some reason, they remind me camping logos. :) So Summery!

  5. Tanea says:

    Beautiful! I can’t decide which image I like best. lol.

  6. Helena says:

    Thanks for sharing – I loved reading how you look back on your own work. It always seems easier for other people to see you grown and develop in your work, but I find it’s such a strength to be able to recognize and see that yourself.
    I did a quick Google search because I was curious to see the final logo – I love it. What I really like about your designs is that they’re unique, but at the same time always show your own voice/style. I don’t know too much about design, but I believe it isn’t easy to get there. So well done :)

  7. Maja says:

    I really love these. I have a similar aesthetic and hope to get to this point your describing. I just started my freelance career out of school, so I have still a lot to learn. Your blog is a major help!!!

Sorry, the comment form is closed at this time.