As a designer, I find that I’m always wanting to challenge and make myself better. After all, it’s an important aspect in growing with your business! I had been staring at my personal portfolio for the longest time trying to figure out how I could be 100% happy with it. I love my brand and the color palette that goes along with it … those things all felt right. However, my portfolio just wasn’t cutting it and I couldn’t put my finger on why that was.

After awhile, it dawned on me that my portfolio was conveying an aesthetic that wasn’t as simple or minimal as I would have liked. I immediately opened up Illustrator and began simplifying … it all goes back to my favorite quote that I live and stand by: “Make everything as simple as possible, but not simpler.” In my opinion, Einstein had it right. There’s something therapeutic in thinking about each and every little detail. Do you need it? Why is it there? I took all of that into account and am left with something that embodies myself and my business in it’s entirety.

You can see the tweaks right here!

  1. Noelani says:

    I love the simpler look. I am all about minimizing the clutter :b

  2. Amanda says:

    LOVE the new changes. I think they work out perfectly!

  3. Natalie says:

    You’ve done a beautiful job! There’s already so much clutter on the internet as it is – it’s nice to have something simple to look at, and your fabulous work stands better on its own this way.

    • bre says:

      Aww, thank you! And that’s exactly what I was going for. I wanted my work to live in an uncluttered space and stand out. ;)

  4. Casey Lynn says:

    Looks amazing Bri! It’s simple, yet displays how wonderfully creative you are. Great job!

  5. Vanessa says:

    I love your design aesthetic… so naturally I love every inch of your portfolio!

  6. Rebecca says:

    LOVE the clean, simple design! Really showcases your work and is so refreshing.

    You probably already noticed this (and I definitely don’t mean to call you out!), but the last step of “The Process” should be 04 (you repeated 3 twice). Can’t wait to see more!

  7. Shelley says:

    I’ve already noticed, and loved the tweaks. :) Looks great Bre.

  8. sheryl says:

    Love, love, love (can’t type how much!) your website – it’s so elegant and I love that it’s clutter free

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