First of all, thanks for all of the great feedback about last week’s for creatives post! I could be more thrilled to keep rolling on with that sort of response. I’ll be writing these weekly, so if there is anything you’re ever curious about let me know!! I’d be happy to talk about many things.
This week I want to talk about blog content. A lot of bloggers out there don’t exactly know where to start at the beginning and it can take some (dedicated) time to really develop not only what your blog will contain, but your voice as well.
When I started blogging for moxee, I posted about things that were pretty. Now that sounds pretty general, doesn’t it? It was. I didn’t have any guidelines set for myself when creating posts. The result was a blog that wasn’t as cohesive as I would have liked it to be.
At the end of my final design portfolio review in undergrad, one of my professors looked at me and said “You’re all about art, food, and fashion, aren’t ya!?” It dawned on me that yes, I am. My career is centered around art and design, I’m constantly thinking about what I’m going to eat next, and I love fashion. From them on, I knew exactly what I wanted moxee to be about. These three things have given me a focus of sorts, which has proven to be helpful.
Now, think about yourself and what it is that you love. After all, you should really enjoy (and love) what you’re posting about. If your forcing yourself to write about things you don’t necessarily care about, it will show. That’s for certain. And really, the sky is the limit when it comes to blogs. People write about everything from their children to high fashion. In time, you’ll know exactly what your blog is.
Having scheduled features has also proven to be quite helpful for myself. For instance, right now I’m writing a post for creative bloggers, like yourself. I have chosen to do this weekly, which in the end, helps organize my schedule of posts each week. Readers tend to look forward to these features and like to follow along, so having a few of these isn’t a bad idea.
Just remember, be yourself and enjoy what you’re doing. Your readers will pick up on that and come back for more, I promise.